{"id":1862,"date":"2025-11-10T15:06:41","date_gmt":"2025-11-10T15:06:41","guid":{"rendered":"https:\/\/markeeplan.com\/?p=1862"},"modified":"2025-11-10T15:16:45","modified_gmt":"2025-11-10T15:16:45","slug":"landing-pages-that-convert-turning-clicks-into-quality-leads","status":"publish","type":"post","link":"https:\/\/markeeplan.com\/es\/landing-pages-that-convert-turning-clicks-into-quality-leads\/","title":{"rendered":"P\u00e1ginas de aterrizaje que convierten: Convertir clics en clientes potenciales de calidad"},"content":{"rendered":"<p>Su anuncio ha conseguido el clic, ahora es el momento de cerrar el trato. Las p\u00e1ginas de aterrizaje d\u00e9biles son la causa n\u00famero uno del desperdicio de PPC, y es evitable.<br><br>En MarkeePlan, creamos experiencias post-clic que persuaden, no confunden. Utilizamos dise\u00f1os basados en la psicolog\u00eda, tiempos de carga ultrarr\u00e1pidos y mapas de calor de IA para rastrear la intenci\u00f3n y la fricci\u00f3n del usuario.<br><br>Nuestros principios de conversi\u00f3n:<br>- Un objetivo claro por p\u00e1gina.<br>- Una CTA visible por encima del pliegue.<br>- Elementos de confianza (logotipos, testimonios, datos) en el primer scroll.<br>- Formularios que piden la informaci\u00f3n justa.<br><br>Un cliente del sector educativo experiment\u00f3 un aumento de 84% en las conversiones de clientes potenciales simplemente reduciendo los campos del formulario de cuatro a dos y cambiando la posici\u00f3n del bot\u00f3n CTA.<br><br>Ganancias r\u00e1pidas:<br>1. Pruebe el texto del CTA cada semana.<br>2. Utilizar mapas de desplazamiento para detectar descensos.<br>3. Priorice la velocidad de la p\u00e1gina: menos de 2 segundos o perder\u00e1 la mitad de sus visitantes.<br><br><strong>Llamamiento a la acci\u00f3n<\/strong>: \u00bfQuiere una p\u00e1gina de aterrizaje que realmente convierta? Programe una auditor\u00eda de rendimiento gratuita con MarkeePlan.<\/p>","protected":false},"excerpt":{"rendered":"<p>Your ad got the click\u2014now it\u2019s time to seal the deal. Weak landing pages are the number one cause of [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":1873,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1862","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/posts\/1862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/comments?post=1862"}],"version-history":[{"count":1,"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/posts\/1862\/revisions"}],"predecessor-version":[{"id":1863,"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/posts\/1862\/revisions\/1863"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/media\/1873"}],"wp:attachment":[{"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/media?parent=1862"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/categories?post=1862"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/markeeplan.com\/es\/wp-json\/wp\/v2\/tags?post=1862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}